Using Analytics to Improve Your Live Streaming Strategy
Design by Freepik Going live is one thing, growing from it is another. While it’s easy to focus on how a stream feels in the moment, data behind the scenes can tell you what’s actually working. By understanding and applying key live stream analytics, creators can...
Podcast Monetization Through Membership Platforms and Paywalls
Designed by Freepik As podcasting matures, more creators are turning to direct listener support as a sustainable revenue model. Membership platforms and paywalls offer an effective way to earn recurring income while giving loyal listeners more of what they love....
Monetization Options for Small Streamers: Where to Start
Designed by Freepik Growing a streaming channel takes time, but earning money doesn’t have to wait until you have thousands of followers. Today’s platforms and tools give small streamers more ways than ever to turn their passion into income. Whether you're streaming...
Deep Dive into Episode Marketing Automation Strategies
Designed by Freepik Publishing a podcast episode is just the beginning. What comes next, marketing, can take just as much time as production, especially if done manually. But with the right automation tools and systems, podcasters can promote their content more...
New Tools for Creators to Boost Revenue with Brand Partnerships
Designed by Freepik The creator economy continues to evolve, and YouTube is introducing new features that aim to make brand deals more flexible, impactful, and profitable for creators. With over $100 billion paid to creators, artists, and media companies over the past...
Influencer Collaboration Strategies for Podcast Cross-Promotion
Designed by Freepik One of the fastest ways to grow your podcast audience is by working with creators who already speak to the people you want to reach. Strategic influencer collaborations aren’t just about shoutouts or guest swaps, they’re about building long-term...
Ethical Advertising in Podcasts: Balancing Profit and Integrity
Designed by Freepik Podcasting offers a unique advantage to advertisers: trust. Listeners often feel a close connection with their favorite hosts, making ads feel more personal and persuasive than in other media. But that trust is also fragile. When monetizing a show,...
Two Unexpected Realities About Podcast Consumption on YouTube and Spotify
Designed by Freepik Podcasting continues to evolve in 2025, not just in how it sounds, but in where and how it’s consumed. Recent findings from Sounds Profitable’s Podcast Landscape study offer some surprising data about listener behavior on two of the most popular...
International Podcast Marketing: Expanding Beyond English-Speaking Markets
Designed by Freepik Podcasting is growing across the globe, but many creators still focus exclusively on English-speaking audiences. While the U.S., U.K., Canada, and Australia remain core markets, international listenership is expanding rapidly and so are the...
What Do Listeners Actually Expect from a Podcast Today?
Designed by Freepik The definition of a podcast has become less rigid in recent years. What was once understood almost universally as an audio-first experience is now showing up in visual feeds, YouTube searches, and TikTok clips. But as the industry debates what a...