Designed by Freepik The podcasting world is growing fast. More Americans are tuning in every month, and ad-supported shows are becoming a regular part of how we consume content. In fact, recent trends show podcasts now rival — and in some cases even outperform — major...
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The Podcast Studio Renaissance: Why Physical Spaces Still Matter in a Digital World
Designed by Freepik In an era where a podcast can be launched from a laptop in a quiet bedroom or a parked car, it’s easy to assume that the age of professional podcast studios is over. But if you listen closely — past the static, the echo, the barking dog — you’ll...
Spotify Introduces Ad Exchange and Gen AI Ads: A New Era for Audio Advertising
Designed by Freepik Spotify has once again positioned itself at the forefront of digital audio innovation. During its Advance event held this Thursday—an upfront-style presentation aimed at advertisers and partners—the streaming giant unveiled two major tools designed...
Remote Recording Realities: How the Industry is Adapting to Long-Distance Production
Designed by Freepik Podcasting has always been about connection. But in today’s landscape, that connection no longer requires sharing the same physical space. Remote recording — once a workaround — has now become the industry norm, reshaping how teams collaborate and...
What’s in a Name? The Podcasting Industry Grapples with Its Identity
Designed by Freepik As digital media continues to evolve at breakneck speed, one of the most familiar formats—podcasting—is facing an identity crisis. This week, that question took center stage at Evolutions by Podcast Movement in Chicago, where Oxford Road CEO Dan...
The Role of a Podcast Production Manager in Your Recording
Recording a podcast involves more than just sitting down and hitting "record." Behind every smooth, high-quality recording session is someone ensuring everything runs efficiently—this is where a Podcast Studio Production Manager comes in. If you're recording in a...
Leveraging Instagram Reels for Podcast Promotion
In today's digital landscape, social media is a powerful tool for content creators, and Instagram Reels has emerged as a game-changer for podcasters looking to expand their audience. With its short-form, engaging video format and high discoverability, Reels can...
The Power of Podcast Super Fans: Why They’re a Brand’s Best Friend
In today’s fast-paced digital world, brands are constantly looking for new ways to reach and engage consumers. One of the most effective yet often overlooked channels? Podcasts. And within this growing industry, a particular group of listeners stands out: the Super...
Why a Professional Podcast Studio Can Elevate Your Show
Podcasting has evolved from a niche hobby to a mainstream form of content creation, with millions of listeners tuning in daily across various platforms. As the industry grows, so does the need for high-quality audio production. A podcast’s sound quality can make or...
Smaller Podcasts Prove More Effective, Says New Industry Report
A recent analysis of podcast advertising trends reveals that smaller, niche podcasts may provide better engagement per ad impression than their larger counterparts. The study, conducted over the past year, examined thousands of podcast campaigns, hundreds of...
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