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The Truth About Podcast Advertising: Will Your Audience Really Tolerate It?

by David | Jun 13, 2024 | blog, Podcast Monetization

Many podcasters hesitate to include advertisements in their shows, fearing audience backlash. Common objections include the belief that ads will disrupt the listener experience and drive away the audience. But is this fear justified? Let’s dive into what...

Unleashing the Power of Women Over 40: A Trillion-Dollar Opportunity for Consumer Brands

by David | Jun 6, 2024 | blog, Podcast Monetization

In the realm of marketing and consumerism, women over 40 remain a largely untapped demographic. Despite holding significant financial power and influence, brands often overlook this group, focusing instead on younger generations. Yet, as these women enter key spending...

The Future of Podcasting: Transforming Voices into Ventures

by David | May 30, 2024 | blog, Podcast Monetization

Podcasting is more than just a medium for sharing stories; it’s becoming a launchpad for new business ventures and consumer products. At the recent Licensing Expo, industry experts discussed the transformative power of podcasts and their potential to drive brand...

The Business Podcast Listener: Unveiling the Insights

by David | May 23, 2024 | blog, Podcast Monetization

In the ever-evolving landscape of podcasting, the business genre stands out, attracting a diverse and influential audience. Jeff Vidler’s recent insights shed light on the listening habits of senior executives and the broader business podcast audience. This...

Understanding the Evolving Role of Podcasts in Modern Media

by David | May 16, 2024 | blog, Podcast Monetization

In the rapidly evolving digital age, podcasts have transformed from niche content into a mainstream media powerhouse. As new trends emerge and audience behaviors shift, podcasts now stand as a rival to visual platforms like TikTok, especially in markets like Japan...
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    • Home
    • About Us
    • Blog
      • Podcast Launch
      • Podcast Monetization
    • Clients
      • Abel James Show
      • American Alchemy – Jesse Michels
      • Aubrey Marcus
      • AwakenWithJP – JP Sears
      • Entrepreneurs on Fire
      • JP Reacts – JP Sears
      • Know Thyself – Andre Duqum
      • Kyle Kingsbury
      • Modern Wisdom – Chris Williamson
      • TRIGGERnometry
      • Wise Traditions
      • Within Reason – Alex O’Connor
    • Work With Us
      • Apply Here – Creators
      • Positions – Sales Rep
    • Podcast Studio Austin
      • Pricing