You’ve finally launched your podcast — congratulations! Now comes the next challenge: getting people to actually listen. Promoting your show can feel awkward, especially if you’re not a natural marketer. You want to grow your audience, but you don’t want to come off...
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Podcasts and Gaming: Elevating How We Cater to Industry Interests
In part two of his insightful series on the intersection of podcasting and game marketing, Edward Fuller delves deeper into how the podcasting industry can rise to meet the evolving needs of game marketers. While the first part of the series laid the groundwork, this...
Podcast Studio Rentals: What You Need to Know Before You Book
In today’s booming audio content market, podcasting has become more than just a hobby—it’s a legitimate platform for storytelling, education, branding, and income generation. Whether you’re a first-time podcaster or a seasoned voice behind the mic, the environment you...
5 Common Podcasting MistakesÂ
Podcasting is an incredibly powerful tool for building your brand, sharing your story, and connecting with your audience. But even the most talented creators can face challenges when it comes to producing high-quality podcast episodes. From poor audio quality to...
The Rise of the Smart TV Listener: What It Means for the Future of Podcasting
Designed by Freepik It may not be the first device that comes to mind when you think of podcasting, but smart TVs are quietly carving out a space in the podcast consumption landscape. According to Tom Webster in "The Smart TV Factor: What Growing Connected TV...
When Silence Speaks: The Art of Editing in Podcasting
Designed by Freepik In the age of constant noise—scrolling feeds, autoplay videos, and never-ending notifications—silence is more powerful than ever. For podcast editors, it’s not just the absence of sound; it’s a storytelling tool. The best editors know that silence,...
Why Aren’t More Podcast Listeners Becoming Daily Fans?
Designed by Freepik The podcasting world is growing fast. More Americans are tuning in every month, and ad-supported shows are becoming a regular part of how we consume content. In fact, recent trends show podcasts now rival — and in some cases even outperform — major...
The Podcast Studio Renaissance: Why Physical Spaces Still Matter in a Digital World
Designed by Freepik In an era where a podcast can be launched from a laptop in a quiet bedroom or a parked car, it’s easy to assume that the age of professional podcast studios is over. But if you listen closely — past the static, the echo, the barking dog — you’ll...
Spotify Introduces Ad Exchange and Gen AI Ads: A New Era for Audio Advertising
Designed by Freepik Spotify has once again positioned itself at the forefront of digital audio innovation. During its Advance event held this Thursday—an upfront-style presentation aimed at advertisers and partners—the streaming giant unveiled two major tools designed...
Remote Recording Realities: How the Industry is Adapting to Long-Distance Production
Designed by Freepik Podcasting has always been about connection. But in today’s landscape, that connection no longer requires sharing the same physical space. Remote recording — once a workaround — has now become the industry norm, reshaping how teams collaborate and...
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