by David | Nov 17, 2022 | Podcast Monetization
The emergence of podcast advertising as a revenue stream is helping brands build their reputation and create brand recognition quickly. Podcasts as an advertising medium has proven useful for new companies whose marketing is centered around social media. Not only do...
by David | Nov 10, 2022 | Podcast Monetization
The who, what, when, where and why of podcast listeners Members of the podcasting world are aware that the industry is growing faster than ever before, but it is important to understand where the rapid increase in listeners is coming from. Age The largest group...
by David | Nov 5, 2022 | blog, Podcast Monetization
The term brand awareness gets thrown around very loosely by marketing people in today’s world. But what does it really mean? Building brand awareness means expanding a brand’s reach, but the term is not limited to only recognizability. Increasing brand awareness also...
by David | Oct 28, 2022 | Podcast Monetization
Are podcasting advertising agencies worth it? If you are looking for a short answer; in most cases, yes. There are a variety of factors that go into deciding whether podcast advertisements are worth it for a company, and if an agency will increase ROI. Podcast...
by David | Oct 20, 2022 | Podcast Monetization
How to Utilize Podcast Advertising: Helpful Hints and Tips Advertising in the digital age is highly competitive. Every which way you turn on the internet you’re berated with ads, from video ads to simple one-click ads that take you directly to a company’s...
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