by David | Mar 20, 2023 | blog, Podcast Monetization
The term perfect fit is often used to describe a couple who are happy together, a food combination that stands the test of time, or when you find the perfect pair of shoes. But in the podcasting world a perfect fit can be found between brands (advertisers) and...
by David | Mar 14, 2023 | blog, Podcast Monetization
When professional athletes are coming out of college and looking to get drafted, they frequently sign with an agent. This agent helps them find the best opportunities, gain publicity, get interviews and more. The agent helps set the athlete gain contracts in the...
by David | Mar 7, 2023 | blog, Podcast Monetization
Deciding which forms of advertising are best for a company often brings up questions about cost, conversion, reach and many other factors. Regardless of which form of advertising though, reflecting on the effectiveness of an ad campaign is crucial in determining how...
by David | Mar 2, 2023 | blog, Podcast Launch, Podcast Monetization
The podcast industry relies on symbiotic relationships. Podcasters rely on brands for advertising revenue, and brands rely on podcasters to reach new audiences and expand awareness. This relationship breeds competition, which makes succeeding in today’s industry...
by David | Feb 27, 2023 | blog, Podcast Monetization
Magellan AI’s 2022 Podcast Benchmark Report is live with current Q4 information. The study conducted by Magellan AI — podcast advertising analytics contains valuable information and loads of statistics from the most recent podcast advertising data. Their description...
Recent Comments