The rapid expansion of the podcast industry is bringing in massive numbers. Podcasters, media companies,advertisers and tech people are profiting from the massive growth, but competition grows. There’s almost always room for another podcast because of the broad nature...
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Health and wellness, entertainment and intellectual discussions: Learn more about our fantastic podcast partners
Impaulsive Impaulsive is a globally top-ranking podcast hosted by Logan Paul, Mike Majlak and George Janko. From social media personalities to stars, the trio has become well known in the podcast world. With a variety of guests and topics covered, Impulsive has become...
From holistic health to entrepreneurial genius: Learn more about our fantastic podcast partners
The Aubrey Marcus Podcast The Aubrey Marcus Podcast explores mindset, psychedelics, physical and mental health, spirituality, entrepreneurship, and relationships through a holistic health approach. There are over 400 episodes on Apple podcasts, with over 50 million...
6 must know terms in the podcast advertising industry
As the podcasting realm continues to expand, the market is being flooded with tons of information. There is no shortage of opportunity to monetize on podcasts, but with that abundance of opportunity and information comes confusion. Fear not though, as today I will be...
What does it cost to sponsor a podcast?
Podcasting has emerged as a great way to monetize content in the digital age. Podcasters can sell ad space in their podcast and sponsors attract new customers in return. The endless range of podcast genres and increasing accessibility of podcasts is attracting brands...
4 tips to keep in mind when podcast advertising
The emergence of podcast advertising as a revenue stream is helping brands build their reputation and create brand recognition quickly. Podcasts as an advertising medium has proven useful for new companies whose marketing is centered around social media. Not only do...
Podcasting Demographics 2022 Statistics – Marketing Audience Guide (improvepodcast.com)
The who, what, when, where and why of podcast listeners Members of the podcasting world are aware that the industry is growing faster than ever before, but it is important to understand where the rapid increase in listeners is coming from. Age The largest group...
Building Brand Awareness Through Podcast Advertising
The term brand awareness gets thrown around very loosely by marketing people in today’s world. But what does it really mean? Building brand awareness means expanding a brand’s reach, but the term is not limited to only recognizability. Increasing brand awareness also...
Podcast Advertising Agencies
Are podcasting advertising agencies worth it? If you are looking for a short answer; in most cases, yes. There are a variety of factors that go into deciding whether podcast advertisements are worth it for a company, and if an agency will increase ROI. Podcast...
Utilizing Podcast Advertising
How to Utilize Podcast Advertising: Helpful Hints and Tips Advertising in the digital age is highly competitive. Every which way you turn on the internet you’re berated with ads, from video ads to simple one-click ads that take you directly to a company’s...
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