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Audio vs. Video: Why Podcast Advertising Leads to Better Brand Recall Than Television

by David | Sep 7, 2023 | blog, Podcast Monetization

In the ever-evolving world of advertising, brands are continually seeking the most effective channels to connect with their audience. Two prominent mediums in this landscape are audio advertising, such as podcasts, and video advertising, such as television. But which...

Q2 2023: Top Performing Podcast Genres for Advertising

by David | Aug 31, 2023 | blog, Podcast Monetization

Welcome to our quarterly review, where we delve into the data and insights from the past three months to identify the top-performing podcast genres for advertising. Understanding these trends can provide valuable insights for advertisers, helping shape successful...

Navigating FTC Guidelines for Podcast Advertising: A Handy Guide

by David | Aug 24, 2023 | blog, Podcast Monetization

Understanding and adhering to the Federal Trade Commission (FTC) guidelines is a crucial responsibility for all podcast advertisers. The FTC’s mission is to protect consumers, ensure truth in advertising, and promote fair competition, which includes overseeing...

Diversity in Podcast Advertising: Its Importance and Execution

by David | Aug 22, 2023 | blog, Podcast Monetization

Diversity in podcast advertising is a significant aspect of a successful advertising strategy. It allows for a more comprehensive audience connection, enhances brand perception, and fosters creative content. A diverse podcast advertising strategy resonates with an...

Crafting Effective Podcast Ad Scripts: A Comprehensive, Step-by-Step Guide

by David | Aug 15, 2023 | blog, Podcast Monetization

Understanding how to write an engaging podcast ad script can dramatically enhance your brand’s podcast advertising success. With this comprehensive, step-by-step guide, you’ll learn how to craft compelling podcast ad scripts that resonate with listeners...
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    • Home
    • About Us
    • Blog
      • Podcast Launch
      • Podcast Monetization
    • Clients
      • Abel James Show
      • American Alchemy – Jesse Michels
      • Aubrey Marcus
      • AwakenWithJP – JP Sears
      • Entrepreneurs on Fire
      • JP Reacts – JP Sears
      • Know Thyself – Andre Duqum
      • Kyle Kingsbury
      • Modern Wisdom – Chris Williamson
      • TRIGGERnometry
      • Winston Marshall Show
      • Wise Traditions
      • Within Reason – Alex O’Connor
    • Work With Us
      • Apply Here – Creators
      • Positions – Sales Rep
    • Pricing
    • Studio Sets